Curtin University (Place Match)
Together with Place Match we created a unique activation program for Curtin University.
To bring the University to life and to engage the students every day.
Using one of the first 'quick win' initiatives for the campus, "Park'd Food Trucks @ Curtin" was established. Through research, compliance testing and scheduling, a program of 13 food trucks located across 4 locations at Curtin has become a popular inclusion to University life. Social media was used to promote the activity. The activation program expanded to include markets, performance, artists, photographic competitions and projection installations.
Over 12 months, this program has been highly successful in engaging staff and students, and has created a great platform for Curtin to continue and grow with additional activities.